05 / Résumé
The full document, on paper.
Twelve years of marketing leadership across development, construction and the partners who shape neighborhoods.
PDF · 1 page · 220 KB
Alexandra Reeve: Résumé 2026
Experience
2020 to Present
Director of Marketing : Halcyon Development Group
Lead brand and go-to-market for a $1.4B mixed-use portfolio across five markets. Built in-house creative team of nine.
2016 to 2020
Marketing Manager : Northwall Construction
Repositioned a 40-year-old GC for institutional work. Tripled qualified pipeline through partnership and trade-press programs.
2013 to 2016
Senior Strategist : Studio Mero (Agency)
Brand and launch strategy for boutique developers across NYC, Miami and LA.
Capabilities
- Brand Strategy
- Launch Campaigns
- Press & PR
- Broker Programs
- Event Production
- Editorial Direction
- Web & Content
- Photography Direction