Marketing the
built
environment.

I build brands and launch strategies for the companies shaping skylines: real estate developers, general contractors, the partners who back them, and the communities they serve.

Aerial photograph of Gravity 2.0 development under construction
Brand StrategyGround-Up DevelopmentConstruction MarketingRFP ResponsesProposal WritingPursuit StrategyLease-Up CampaignsPlacemakingCommunity EngagementPublic ArtExperiential MarketingProject LaunchesBrokerage MarketingInvestor CommunicationsProperty PositioningDeal MarketingMedia RelationsEventsBuilt EnvironmentCulture
Brand StrategyGround-Up DevelopmentConstruction MarketingRFP ResponsesProposal WritingPursuit StrategyLease-Up CampaignsPlacemakingCommunity EngagementPublic ArtExperiential MarketingProject LaunchesBrokerage MarketingInvestor CommunicationsProperty PositioningDeal MarketingMedia RelationsEventsBuilt EnvironmentCulture

01 / Selected Work

Campaigns, launches and brand systems that move buyers, capital and crews.

Aerial view of Ohio Eastern Star senior living campus

Senior Living Community · 2025

Ohio Eastern Star · Columbus, OH

02 / About

10+ years translating concrete, capital and craft into stories that sell.

I lead marketing for ground-up developments and construction portfolios, shaping everything from positioning and naming to brokerage strategy, press outreach, and on-site activations. With experience spanning mixed-use placemaking, artist-led programming, and community partnerships, I focus on building brands that connect real estate and construction to culture. I'm especially drawn to projects where bold architecture is matched with the long-term care it takes to bring a neighborhood along.

Portrait of Mary Sundermeier

03

Press & Awards

Featured coverage and recognitions.

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04

Events & Partnerships

Launches, salons and collaborators.

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05

Résumé

Download the full document.

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