05 / Social Media Campaigns
All of the social media campaigns featured here were ideated, executed, and analyzed by me in full.
Artist Programming
An Instagram-led announcement introducing the 2024 Artists-In-Residence cohort, paired with a live IG discussion. Designed to position Gravity as a true cultural anchor in Franklinton and to celebrate the artists at the center of the program.
Community Activation
A two-day social campaign driving turnout for a 40+ vendor block party and market on West Broad. Collaborated with partner accounts (@taftsbrewpourium, @gravitymarketplace) to amplify reach across the Franklinton creative community.
Partnership Recap
A post-event social recap thanking attendees of Tequila Fest Columbus, hosted on Gravity's terrace. Captured the energy of the event and reinforced Gravity as a destination for marquee programming in the city.
Signature Programming
A save-the-date campaign for a free community performance by the Columbus Symphony Orchestra at Gravity, hosted by Kaufman Development. Built awareness for one of the most attended Franklinton Friday events of the year.
Brand Partnership
Earned organic TikTok coverage from attendees of the Glossier #youlookgoodtour stop hosted on Gravity's lawn. The campaign positioned Gravity as a destination for national brand activations and cemented the property's presence within the Columbus cultural conversation.